Make the coffee.
Run the café.
Start for ₱299.
Two playbooks for the Filipino coffee dream. One helps you master the cup at home, one helps you open a café without betting your savings. Take one, or get both for ₱499.
Show me the playbooks →₱299 each · ₱499 for both · Lifetime, self-paced access
Two ways in.
Wherever you are in your coffee journey, there is a playbook for you. Plain language, no fluff, made for the Philippines.
The Home Barista Playbook
- 4 core skills: pour-over, espresso, milk & latte art
- A 30-drink café menu, hot & iced, with recipes
- Equipment guide: budget to prosumer, grinder first
- Costing, where to buy & a 14-day challenge
The Café Owner's Playbook
- Costing every cup and finding your break-even
- Location, market study, and the right permits
- Menu engineering and budgeting that actually works
- Owner-level quality control to lead a team
Stop paying ₱180 for coffee you could make better at home.
You already love good coffee. This turns that love into a real skill, the same craft a paid barista learns, self-paced.
What you actually learn
- Equipment & prices: what to buy from budget to prosumer, and why the grinder comes first
- 4 core skills: pour-over, espresso and how to fix it, milk & microfoam, latte art (heart, tulip, rosetta)
- Make it pay: cost a drink, price it, where to buy beans & gear, plus a 14-day challenge to lock it in
Most cafés here close in year one.
Usually not because of the coffee. Because nobody ran the numbers first. The Café Owner's Playbook fixes that, for less than the price of four lattes.
Start the smart way →Open your café without betting your savings.
This is not barista training. It is what comes before it. Hands-on classes teach your hands. This teaches your head, the part that decides if your café survives.
12 business lessons + owner QC
- The owner's mindset that keeps cafés alive
- The full setup process, in the right order
- Vision, mission, concept & branding
- Menu development & engineering
- The one-page Business Model Canvas
- Choosing the right location
- Market study that proves real demand
- Equipment & supplier checklist
- Costing every cup for profit
- Budgeting, forecasting & break-even
- Philippine permits: DTI, BIR, Mayor's, more
- Owner-level quality control for your team
Why most people grab both.
You cannot protect a quality you cannot taste. Owners who know the craft make better calls. Home baristas often catch the dream. Both playbooks, the whole journey, ₱499.
Get both, save ₱99 →Hindi lang sila ang kumbinsido.
Grabe, tatlong taon akong nagtitimpla ng maasim na kape, akala ko sira machine ko 😅 Yung extraction lesson pala ang sagot. Ngayon parang cafe na sa bahay. Worth the ₱299!
I almost signed a lease before doing any market study. The Café Owner's Playbook walked me through it, calmly and in plain words. It saved me from a very expensive guess.
binili ko yung barista playbook for fun. ngayon ako na gumagawa ng latte art tuwing weekend. di ko inexpect na ganito kadali matuto. solid.
Matagal ko nang pangarap magkaroon ng sariling cafe, kaso natakot ako sa laki ng puhunan. Dito ko na-gets na may paraan pala bago gumastos ng malaki. Salamat dito.
Kinuha ko yung both kasi balak ko mag-cart someday. Natuto akong gumawa ng maganda na kape, tapos alam ko na rin yung costing. ₱499 lang, ang liit para sa laki ng natutunan ko.
Sabi ng asawa ko tigilan ko na kakabili ng kape sa labas haha. Ayun, kinuha ko ito. Ngayon ako na barista sa bahay, mas masarap pa sa dati naming binibili.
Before you decide
What's the difference between the two playbooks?
The Home Barista Playbook teaches you to make great coffee with your own hands. The Café Owner's Playbook teaches the business of opening and running a café in the Philippines. Different skills, different goals.
Which one should I get?
Want better coffee at home, or to become a barista? Start with the Home Barista Playbook. Planning a kiosk, pop-up, or café? Get the Café Owner's Playbook. Doing both eventually? The Complete Set gives you both for ₱499.
If I buy one, do I get both?
No. You get exactly what you buy: one playbook means one playbook. If you want both, choose The Complete Set for ₱499 and both are delivered to you instantly.
Is the Café Owner's Playbook hands-on barista training?
No, and that's the point. It is the business prep that makes hands-on training worth your money. You walk in already knowing the language, the numbers, and the why.
Do I need any experience?
None. Both start from zero and build step by step.
Paano ko makukuha ang playbook?
Right after checkout it is yours for life, self-paced, with future updates included.
Your coffee journey starts at ₱299.
Make the cup. Run the café. Or do both for ₱499.
₱299 each · ₱499 for both · lifetime, self-paced access